UPRIO
Case study
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Designing motion that keeps learners moving forward.
Interaction design for a mobile-first exam prep platform.
Overview
Uprio is a mobile-first exam prep tool built to bridge classroom learning and at-home revision. The platform serves both students and parents with mock tests, video lessons, and personalised tutoring all in one place. My role was to define and own the motion language across the entire experience.
Key Takeaways
The biggest design challenge was keeping students, particularly the bottom 70%, not just toppers, motivated and on task. Motion had to feel encouraging without being distracting. Every interaction needed to support focus, reduce friction, and make progress feel tangible.
Approach
I mapped the full learning journey to identify where motion could reinforce positive behaviour, celebrating small wins, smoothing task transitions, and guiding users back to where they left off. The motion philosophy was restrained first: animations needed to feel purposeful and calm, never competing with the content itself. Bite-sized celebratory feedback moments were designed to feel rewarding without breaking the user's flow.
Implementation
I designed motion across the full experience, onboarding transitions, progress indicators, celebratory micro-animations, bookmark interactions, and navigation flows. As with Lotto, I built a motion design system documenting every animation property, ensuring consistency across a scalable component library and giving the development team a clear reference to work from
Client
UPRIO
Services
Motion Guidelines
Year
2025

